In essence, if your website does not pass Google’s mobile friendly test, there’s a real possibility that Google will send you fewer mobile search customers after April 21.
Google’s “mobile-friendly” algorithm update is big news. But how will it impact your ecommerce performance?
- Affects only search rankings on mobile devices
- Affects search results in all languages globally
- Applies to individual pages, not entire websites
Some questions with answers about the mobile-friendly update :
Question : How do you check your website is Mobile-Friendly Or Not?
Answer : Individual pages can be tested for “mobile-friendliness” using the Mobile-Friendly Test
Question : Will desktop and/or tablet ranking also be affected by this change?
Answer : No, this update has no effect on searches from tablets or desktops. It affects searches from mobile devices across all languages and locations.
Question : Is it a page-level or site-level mobile ranking boost?
Answer : It’s a page-level change. For instance, if ten of your site’s pages are mobile-friendly, but the rest of your pages aren’t, only the ten mobile-friendly pages can be positively impacted.
Question : Unfortunately, your mobile-friendly pages won’t be ready until after April 21st. How long before they can be considered mobile-friendly in ranking?
Answer : Google determine whether a page is mobile-friendly every time it’s crawled and indexed- you don’t have to wait for another update. Once a page is mobile-friendly, you can wait for Google bot for smart phones to naturally (re-)crawl and index the page or you can expedite processing by using Fetch as Google with Submit to Index in Webmaster Tools. For a large volume of URLs, consider submitting a sitemap. In the sitemap, if your mobile content uses pre-existing URLs (such as with Responsive Web Design or dynamic serving), also include the lastmod tag.
Question : Since the mobile ranking change rolls out on April 21st, if you see no drop in traffic on April 22nd, does that mean that your site’s rankings aren’t impacted?
Answer : You won’t be able to definitively determine whether your site’s rankings are impacted by the mobile-friendly update by April 22nd. While google begin rolling out the mobile-friendly update on April 21st, it’ll be a week or so before it makes its way to all pages in the index.
Question : You have a great mobile site, but the Mobile-Friendly Test tells you that your pages aren’t mobile-friendly. Why?
Question : Check if the Mobile-Friendly Test shows blocked resources (often accompanied with a partially rendered image).
Allow Googlebot to crawl the necessary files.
Double-check that your page passes the Mobile-Friendly Test.
Use Fetch as Google with Submit to Index and submit your updated robots.txt to Google to expedite the re-processing of the updated page (or just wait for Google to naturally re-crawl and index).
Question : What if you link to a site that’s not mobile-friendly?
Answer : Your page can still be “mobile-friendly” even if it links to a page that’s not mobile-friendly, such as a page designed for larger screens, like desktops. It’s not the best experience for mobile visitors to go from a mobile-friendly page to a desktop-only page, but hopefully as more sites become mobile-friendly, this will become less of a problem.
Question : Will your site / page disappear on mobile search results if it’s not mobile-friendly?
Answer : While the mobile-friendly change is important, we still use a variety of signals to rank search results. The intent of the search query is still a very strong signal – so even if a page with high quality content is not mobile-friendly, it could still rank high if it has great content for the query.
Some more specialized questions about this updats like –
Question : What if your audience is desktop only? Then there’s no reason to have a mobile site, right?
Question : You have pages showing mobile usability errors because they embed a YouTube video. What can you do?
Question : Is there a clear standard for sizing tap targets?????…
As a leading Mobile Responsive Web Design Company Brainguru Technologies, provides completely seo friendly web designing services across the world. We’ve more experienced team to design & develop any website with latest mobile platform. Our web design services includes – user friendly interface, mobile responsive and visual design, content management and 24*7 support services.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.
This comment has been removed by a blog administrator.