We are a SEO Company and we personally as well as professionally spend a lot of time within the SEO domain and are searching the answers that Google Algorithm updates have. We personally think that Google Algorithm updates are not that important as it gives websites a small benefit of ranking. It is a fascinating topic as Google is constantly refining its Algorithm with so many variables involved and a lot of confidentiality on Google’s end around its search algorithms. The latest updates on Google Algorithm are Pirate 2.0, Penguin 3.0, Panda 4.1, Payday Loan 3.0, etc.
WHY GOOGLE UPDATES ARE NOT A MATTER OF CONCERN :
It’s impossible to keep track of every single change, but according to Moz Google changes its algorithm 500 to 600 times per year and Moz does keep the track of the major algorithm updates. Google makes many changes over the course of a year and serve high quality search results for its users but trying to approach and understand each and every algorithm update is not important. But it’s also intimidating that if you are a business owner who is implementing SEO services to generate leads and sales for the business, then how can you expect to keep track with all the updates and adjust your SEO tactics accordingly? The answer to this question is you don’t have to.
The fact is that nothing is really going to change in both way strategically and tactically in the way that SEO services pursue the power of controlling the rankings, with the possible exception of the revival of the long tail keyword. Everything that worked before the release of Google Algorithm Updates, will not affect the way SEO tactics work to increase the level of a website and will keep playing an important role in a solid SEO ranking.
SEO IS MORE IMPORTANT TO CONCENTRATE ON RATHER THAN GOOGLE ALGORITHM UPDATES :
As Google bases its rankings on many factors, the SEO strategy is the best way to obtain a high ranking on the search engines. SEO has the potential to make the best ROI and also making the site more potential to be rewarded without having to keep up with any algorithm update. Apply a robust SEO robust strategy is the best online marketing initiative to generate traffic and sales with high number of search results.
GOOGLE ALGORITHM WILL NOT AFFECT YOUR WEBSITE RANKING :
The Algorithm have not brought any significant change in the SEO industry or in the rankings. You probably already know that Google uses 100 to 200 rankings in their algorithm and approach a strategic campaign through SEO services that combine keywords with the best site references to get the highest rank on the search results. And with the update of the algorithm the website ranking affected.
We have discussed this issue and has also confirmed that Google updates are not essential for high quality ranking. Now we would like you to give your opinions on this discussion. Do you think that Google will ever update any other Algorithm after this major discussion on its importance? And what new update you anticipate seeing in the Google in the coming year.